Two years ago, GoAmerica changed its name to Purple Communications. Even the company's stock ticker went from GOAM to PRPL. Besides providing text and video relay, the company combined its interpreting services under the banner Purple Language Services. That includes Sign Language Associates (or SLA), Hands On Services and Visual Language Interpreting (VLI). Hands On first used purple in its logos, leading some to refer to it as the 'purple company'.